ABOUT US
Supporting businesses towards a more successful future
SB+CO is a sustainability consultancy that advises companies on strategy, sustainability activation and integration, ESG, stakeholder engagement and communications – and frequently a combination of all of these.
Nigel Salter and Penny Baxter are the ‘SB’ in SB+CO, bringing a combined 50-plus years of expertise in sustainable business and corporate responsibility. Two decades ago, Nigel and Penny founded Salterbaxter, building it up into one of the UK’s top 10 sustainability management consultancies, before integrating it into the global Publicis Groupe.
Today, they lead a highly experienced and diverse team in London, with colleagues and associates across Europe and the US. Each of us at SB+CO is a passionate change-maker and this is reflected in the solid track record we have in helping some of the world’s largest corporations and iconic brands pivot their business models towards a more sustainable, equitable and successful future.
Meet the senior team
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Partner and Senior Advisor
Nigel has over 25 years’ experience in this field. He has advised many global corporations on sustainability strategy and communications and the combination of these. His experience covers many sectors and all regions. He also chairs, leads or sits on multiple sustainability advisory boards and panels and is retained strategic counsel to several senior management teams.
nigel.salter@sbandco.com
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Partner and Senior Advisor
Penny has over 25 years’ experience advising major corporations on sustainability strategy and communications. She originally co-founded Salterbaxter with Nigel in 1998, and continues to advise global companies and brands at the unique intersection of strategy, engagement and impact. With a clear understanding of the science and the power of creativity and communications, she helps bring sustainability into the real world.
penny.baxter@sbandco.com
